Growing Garment Decorating Franchise Targets Greater Houston Market for Expansion
Katy, TX –Big Frog Custom T-Shirts & More®, a locally-owned, high-technology garment decorating franchise where customers have the freedom to design their own apparel, announced today a lease signing to bring a new location to the Katy area at 9555 Spring Green Boulevard by August.
The new Big Frog location will be owned and operated by Tom and Wendi Myers. The retired couple, who had previously worked corporate careers in telecommunications and the apparel industry, decided that a quiet, laidback retirement wasn’t for them. This led them to a franchise convention in Houston, where they were introduced to the Big Frog brand. It didn’t take long for the duo to realize that this was the perfect business opportunity for them – they could capitalize on their previous career experience and their strong community involvement, and it would be overall tremendous fun!
“We are beyond excited to bring this fun and innovative concept to our hometown with the opening of our Big Frog location,” said Wendi. “Our main objective is creating a fun value-added experience for our customers as they experiment with colors, fonts and graphics to get just the look they want. With our advanced printing technology and talented artists, the sky’s the limit on what you can do.”
Big Frog combines creativity with cutting-edge technology and brings a personalized service to local markets. The unique design technology makes it a fast, individualized and convenient service that leaps beyond competition. The brand’s environmentally-friendly Direct to Garment (DTG) printing bonds the ink to the fabric’s molecules, allowing products to be washed in both hot and cold water and with color-safe bleach without risking damage or cracking or peeling of the image.
According to Stitches’ 2015 State of the Industry survey, the decorated-apparel industry is poised for growth in 2016, with a forecast for the segment the highest it’s been in seven years. As the company continues expansion nationwide, Big Frog has placed an emphasis on growing its presence in Houston.
This will be the second location to open in the greater Houston area, with an additional 12 locations targeted to open within the next three years. The decorated apparel concept is a perfect fit for the Houston market with its combination of a booming population, beautiful year-round weather and community demographics.
“With the right people and tools in place, our brand is focused on nationwide growth, and we are pleased to announce this latest expansion in Houston,” said Dr. Tina Bacon-DeFrece, president of Big Frog. “We look forward to a long-lasting relationship with Tom and Wendi, and hope to establish even more franchise relationships in Houston in the years to come.”
Since opening its first franchised location in 2009, Big Frog has grown exponentially. With more than 65 locations open in 22 states and seven additional locations in different stages of development, the retailer is on track to have 75 stores operating by year’s end. As the $50 billion garment decorating industry continues to grow, Bacon-DeFrece believes that North America will be home to 300 Big Frog stores by 2020.
For more information about the company, to learn about franchise opportunities or to find your local Big Frog Custom T-Shirts and More, visit www.bigfrog.com
About Big Frog
Launched in 2008, Big Frog Custom T-Shirts & More® is a franchise concept specializing in custom decorated apparel with more than 65 locations nationwide. Big Frog looks to become the world leader in the $50 billion garment decorating industry. Each individually owned shop uses unique technology that brings imagination to life with endless design opportunities on T-shirts, sports shirts, tank tops, sweatshirts, hoodies, bandanas, onesies, dog clothes, jackets, mouse pads, sports gear, tote bags and more. For more information about Big Frog Custom T-Shirts & More and franchising opportunities visit www.bigfrogfranchise.com.