(Katy, TX) On Monday, June 15th, BMW of West Houston announced its grand opening event, A Night of Style and Elegance, benefiting Houston Children’s Charity. The President of BMW North America and the CEO of Sonic Automotive, will be in attendance to unveil this new stat-of-the-art dealership set to become a model for the future. In the biggest grand opening celebration ever hosted by a BMW dealership in Houston, invited guests will be treated to an over-the-top event featuring light installations, aerial ballerinas, living statues, cutting edge music and a level of sophisticated luxury befitting the iconic brand.
The sleek and stylishly chic show room at BMW of West Houston will serve as the evening’s backdrop with a re-imagined space inspired by the millennial generation. As hors d’oeuvres, cocktails and champagne flow in abundance, guests will enjoy a DJ collaboration complemented by the dealership’s private collection of vintage BMWs. Live statues will harken back to the Jazz Age of the roaring 20s as guests are introduced to the electric side of BMW with the innovative BMW i8.
“BMW of West Houston is so excited to build upon the success that led to the grand opening of this beautiful new dealership in Katy,” said Maria Moncada-Alaoui, General Manager of BMW of West Houston. “BMW is the ultimate driving machine and we have planned the ultimate opening night that our guests will remember for years.” For car lovers, collectors and enthusiasts, the event will also showcase unique concepts in collaborative personalized vehicle design, and the most forward thinking concepts in BMW retail and service.
As part of their strong commitment to the greater Houston community, BMW of West Houston was honored by Sonic Automotive with an award for Most Community Involvement, and will be accepting donations at the door in support of Houston Children’s Charity.